Adam Elliott keeps his hands full. While Times New Viking, the lo-fi indie rock institution he co-founded, resurrects itself from a lengthy hiatus, Elliott's parallel project Long Odds barrels forward with fresh material. The band announces The Dry Land, its second album, arriving in July as the successor to 2022's Fine Thread.
Elliott's split focus reflects a wider pattern in indie rock, where artists maintain multiple creative outlets rather than betting everything on a single project. Times New Viking's dormancy left space for Long Odds to develop its own sound since the project's inception. The new album builds on the foundation laid by Fine Thread, with "Faorah" serving as the lead single and preview of what's to come.
Long Odds operates in the freewheeling indie tradition that Times New Viking helped establish in the 2000s, though with its own identity distinct from Elliott's primary band. The group occupies a particular niche within the broader landscape of self-released and independent label music, where prolific output and artistic restlessness drive decision-making rather than commercial calculation.
The July release date positions The Dry Land for summer listening, a season when indie bands typically intensify touring and promotional activity. Elliott navigating both TNV's resurrection and Long Odds' album cycle simultaneously speaks to the DIY ethos embedded in this corner of rock music, where artists juggle projects with the same resourcefulness earlier generations brought to day jobs and garage sessions.